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China : Super wedding gown shows to be presented at ShanghaiMart |
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2006-7-14
From July 12 to 14, leading wedding gown brands including Topgown, WTC Studio, VIVAN, Jinhua, SWALRO, DL Fashion Design, Tianxiang, Huicuilang, Mei-Lin Bridal and Tongkang will be performing ten super wedding gown shows highlighting top wedding gowns and first-class stage affections on 7/F, ShanghaiMart, as a prelude to the 10th China-Shanghai International Wedding Photographic Equipment Exhibition.
Taiwan's wedding gown designer Topgown will first make its appearance at 10 am on July 12 to present all-new gowns specially designed for the show and unveil its creative accessories, reflecting the fashion trends in wedding gown, makeup and style design for this autumn and winter.
Collections to be unveiled at the show, ranging from bridal dress to evening gowns, demonstrate a mix of creative handcraft and novel materials with luxurious lace, chiffon, silk yarn, feather and sequins. Locally pleated bubble skirts and shoulder straps decorated with large flowers add diverse elements to the gowns. Ever-changing colors present a more fantastic show time.
Subsequently, WTC Studio, focusing on deluxe, romantic elements, will stage a wedding gown show integrating modern and antique design. Changes in cutting lines highlight the innovation in handcraft. The design is affected by the antique elegance of the 1940s and the rock-and-roll concept of the 1980s. Inspired by the prevalent 'money worship’ in 2006, luxurious wedding dress is created.
VIVAN willpresent a fashionable ‘wedding gown culture' with foreign models. The 2006 VIVAN bridal dress and wedding gown by chief designers will premiere, which follow international fashion trends and combine current fashion elements. The collections also perfectly fit Eastern cultures.
Details ranging from stylish, creative design, selected high-quality materials and French lace to personalized accessories reflect VIVAN's exquisite, distinguished quality and simple, vivid tones. Moreover, the fashionable, elegant accessories enrich the interior characteristics of the wedding gowns, while making you a unique eye-catcher in the metropolis.
Jinhua, a wedding gown business from Taiwan, derives its inspiration to define 2006 summer trends from three themes, namely, ‘resplendence and luxury’, ‘delicacy and grace’, and ‘romantics and dance.’
SWALRO, a Shanghai-based wedding gown business, highlights its Taiwan-original brand with the theme of ‘colorful blossom', which features concise and fashionable lines, and is well-ready to design unparalleled romantic wedding ceremonies.
On July 13, DL Fashion Design, a wedding gown brand from Malaysia which takes part in the 10th China-Shanghai International Wedding Photographic Equipment Exhibition for the first time, will stage a show themed luxury and lace. Gorgeous elements together with innovative design bring distinctive style in a modern approach. Designers integrate sex appeal, elegance and mysticism of lace into their wedding collections, triggering a unique trend for new-generation wedding collections. In addition, Tianxiang will launch its collections themed fashion at the Exhibition.
On July 14, Huicuilang will highlight harmony and brightness in its wedding collections; Mei-Lin Bridal will present its collections based on royal selections, show window, charm and fashion and true love; and Tongkang from Hong Kong will show crystalline accessories, high-grade fashionable wedding collections, colorful evening dresses and wedding collections featuring nature.
Shanghai International Exhibition Co Ltd (SIEC) is jointly invested by Shanghai World Expo (Group) Co Ltd and the Council for the Promotion of International Trade, Shanghai. The SIEC was founded on July 1st, 1984 with the approval of the Ministry of Foreign Trade & Economic Cooperation and the People's Government of Shanghai Municipality.
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